[community] FW: New Resource: The Business Case for Digital Accessibility

[Harnum, Alan]

Signal boost - this looks (at a quick glance) like a valuable resource for those trying to drive organizational change towards greater accessibility.

ALAN HARNUM
SENIOR INCLUSIVE DEVELOPER
INCLUSIVE DESIGN RESEARCH CENTRE, OCAD UNIVERSITY
 
E aharnum at ocadu.ca
OCAD UNIVERSITY
100 McCaul Street, Toronto, Canada, M5T 1W1
www.ocadu.ca <http://ocadu.ca/> 
 
On 2018-11-09, 7:49 AM, "Shawn Henry" <shawn at w3.org> wrote:

    Dear WAI Interest Group List Subscribers,
    
    The W3C WAI Education and Outreach Working Group (EOWG) today published a new resource that describes the rationale for organizations to address accessibility:
    
    	The Business Case for Digital Accessibility
    	https://www.w3.org/WAI/business-case/
    
    The resource includes direct and indirect benefits of accessibility, and the risks of not addressing accessibility adequately. It describes that accessibility can:
    	* Drive Innovation
    	* Enhance Your Brand
    	* Extend Market Reach
    	* Minimize Legal Risk
    It provides case studies and examples that demonstrate how continued investment in accessibility is good for your organization.
    
    EOWG welcomes other case studies, see https://www.w3.org/community/wai-engage/wiki/Case_studies
    Comments are also welcome via GitHub or e-mail. These are linked near the bottom of the page under "Help improve this page".
    
    Tweet to share the news:
    	https://twitter.com/w3c_wai/status/1060875447402147847
    
    Regards,
    Sharron Rush, EOWG Co-Chair
    Brent Bakken, EOWG Co-Chair
    Shawn Henry, W3C Team Contact for EOWG
    
    
    
    -- 
    <http://www.w3.org/People/Shawn/>